Puget Sound Dairy Identity

Objective -
Reimagine the corporate identity for Puget Sound Dairy Distributors Inc., creating a comprehensive and cohesive brand system across print, environmental, and digital touchpoints.

Approach -
Developed a vintage-inspired, one-color logo system emphasizing clarity and strength. Extended the identity across textured stationery, uniforms, delivery trucks, and a brand-aligned website. Created a detailed identity manual to ensure consistency across applications.

Impact -
Delivered a fully integrated brand system demonstrating scalable identity development across physical, digital, and environmental applications.

Deliverables -
- Logo and identity system
- Stationery suite
- Website concept
- Identity guidelines manual
- Uniform and vehicle branding